Intimacy and innovation became the cornerstones of the latest melodic chill house single, Relevance, from the West Bridgford-residing electronica outfit, Naws. Relevance is an odyssey through the intricate layers of human emotion, crafted with a blend of analog warmth and digital precision while unravelling as a testament to Naws’ Welsh heritage and their passion for creating music that resonates on a profound level.
The track is an immersive sugared pill. Swallow, and you’ll delve into its expansively oceanic depth, where the vastness of the soul is explored, guided by the haunting refrain, “Take your time with me”. This simple yet powerful lyric encapsulates the essence of the track – a call for patience and understanding in a world that often forgets the value of these virtues. It is a reminder of our inherent flaws in a world of fleeting moments and throwaway culture.
Each listen reveals new layers and nuances, making it a track that never grows tired. The use of the Moog Sub37, Roland Juno, and other analog synths infuses the track with a warmth and richness that is increasingly rare in contemporary electronic music.
Naws, with their appearances on BBC Introducing and signings to labels like Freegrant and Hathor, have already established themselves as artists to watch. ‘Relevance’ further cements their position in the melodic, progressive, and chill house genres.
Relevance was officially released on January 1st. Stream the single on YouTube.
Review by Amelia Vandergast