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Mike37

Mike37 transcended with the soul in his alt-hip-hop debut  LP, HOT AIR BALLOON

Posted on 7 September 2024

On September 6th, Mike37 made titanic waves by dropping his debut album, HOT AIR BALLOON. At the tender age of 17, the independent Milan-residing DJ, producer, vocalist and hip-hop & soul fusionist already has the chops to slice through genres and moods with the cultivated command of a veteran, which is affectingly exhibited in the vibe-driven 12-track LP.

The LP is a bold blend of soul and sharp-edged rap, straddling a dozen tracks that venture from intimate soul outpourings to spitfire spoken word, all dipped in the hallucinogenic haze of dreamy trap. Using hip-hop’s sonic playground for the foundation of the album didn’t get in the way of Mike37 casting the genre net wider into the domain of pop to implant pop hooks into his wavy hits which resound with seraphic semi-lucid euphonic euphoria.

To juxtapose the soul in the former and subsequent singles, the standout track, PUT YOUR CAMERA DOWN, throbs with aggressive synths and heavy 808s, setting the stage for Mike37’s incisive lyrics that slice through the superficial sheen of social media facades. Mike37 may have been a beat maker first, but this track is evidence of his command over metrically kinetic bars and his ability to lay bare a narrative that’s both raw and refined.

The album’s diversity is kicked up a notch with contributions from a variety of artists like Skyler, Uno Hype, Tiffany Evans, and Amy Fitz Doyley, each adding a distinct flavour to the mix without overshadowing Mike37’s own stylistic imprint.

Crafted in Italy’s Fiery Water Recordings Studio and given the final polish at Abbey Road by Alex Gordon, the technical execution of this album is nothing short of stellar. Every beat and note was engineered and destined to resonate.

Stream HOT AIR BALLOON on all major platforms, including Spotify.

Keep up to date with Mike37’s latest releases and news via Instagram and Facebook.

Review by Amelia Vandergast

Spotlight Feature: MIKE37 morphed pain into power in his soul-driven summer hip-hop anthem, PAGE OF THE DIARY

Posted on 9 August 2024

In contemporary hip hop, few releases capture the raw, dualistic essence of the emotional experience as viscerally as MIKE37’s latest single, PAGE OF THE DIARY. The narrative arc is powerfully constructed by an artist who simultaneously stands as a soul conduit and visionary beatmaker.

PAGE OF THE DIARY is an affecting aural reflection of the darkest hours before dawn, rendered into sound by MIKE37’s innovative spirit. The track ensues from a vivid vignette of melancholy before the beats morph—almost imperceptibly at first—into a high-energy, euphoric celebration of resilience.

MIKE37’s ability to straddle the emotional spectrum is on full display, encapsulating the listener in a journey from introspective sorrow to a triumphant, beat-driven high. The nostalgia-infused hip-hop beats lay a solid foundation, while MIKE37’s soul-enriched harmonies and sharp lyrical delivery cut through the mix, making each verse a testament to his creative charisma and his capacity to connect.

After the self-produced single was mastered by Alex Gordon at Abbey Road Studios, the quality of the sound engineering is palpable. Each sonic element is meticulously crafted, allowing MIKE37’s introspective yet bold lyrical thematics to shine against the sun-bleached melodies and dynamically shifting beats.

Fans of Tyler, The Creator, Kendrick Lamar, and BADBADNOTGOOD will find familiar comfort in MIKE37’s discography, yet there’s an undeniably unique twist to his music that sets it apart.

PAGE OF THE DIARY is as much of a visceral feel-good fix as it is a fundamental lesson in expression. MIKE37’s chameleonic creativity is on full display in the quintessential hip-hop anthem of the summer. Cancel the self-pity party for one and play it on repeat.

MIKE37 Said

“PAGE OF THE DIARY initiates as an introspective narrative of a dark chapter; it transplants the listener into the story to share the relatable emotions before the beat switches through a flux of energy and euphoria.”

PAGE OF THE DIARY will be available to stream on all major platforms, including Spotify and SoundCloud, from August 9th.

Stay up to date with the latest releases from MIKE37 as he gears up for the launch of his debut LP on Facebook and Instagram.

Review by Amelia Vandergast

The high vibes in Mike37’s spacey electronic hip-hop track, C.R.I.B., transcended Earth’s orbit

Posted on 6 July 2024

After being dubbed the Best Italian Emerging DJ in 2018, Mike37 has begun to prove his mettle in the rap scene. With over 200k streams behind his hottest track, Take Me to Your Love Again, the luminary of creative versatility has lit a beacon with the fire in his flows.

The rapper and producer’s latest single, C.R.I.B. featuring Uno Hype, is wavey vibe-heavy, cosmic-dipped production which pairs his flair with metric precision with his ability to slam charisma through your speakers.

The spacey synthetics wrapped around the solid rattle of the 808s exhibited how Mike37 isn’t just in his own league; his boundary-breaking aural identity transcends the conventional limits of the genre.

While every bar becomes an infectious mantra, the transgressing instrumentals attest to how much promise lies in the artist’s career as he gears up for the drop of his debut self-written, produced, and performed LP, HOT AIR BALLOON.

Having already released three tracks via Just Entertainment, being featured in La Stampa and on RAI and Radio Monte Carlo, it’s only a matter of time before he looks down on the industry from the top of the charts.

C.R.I.B. dropped on June 28; stream the single on Spotify now.

Review by Amelia Vandergast