Just how do you get ahead of the competition in the mainstream electro, dance, pop market? That’s the trick isn’t it? Pitch a sound and a style that is too radical, too out there and whilst you will pick up a few new fans from the fringes and underground scenes, you risk loosing the main target audience. Create a sound which is too similar to the centre of the fashion curve and you risk being lost in the noise of the competition, or worse brandished a copycat act trading on a sound already associate with more established artists.
That’s the clever thing about Edgar Crespo, he understands the balance between the tried and test and new, between the comfort zone and the exploratory high and Let’s Go is proof of that fact. Smooth and soulful, built on R&B grooves and hypnotic rhythms it also moves the genre forward brilliantly. It will resonate with the early hours club dance floor set as much as the after party chill out, it is music for the late night drive and perfect for setting a chilled vibe around the house. It ticks boxes in any number of genres from dance to pop to modern soul to R&B, very soon this song is going to be everywhere.