Browsing Tag

Beat Maker

Open the Doors of Perception with DJ Promo & Avarice’s Hip-Hop Gem, Pandemia

DJ Promo, the Puerto Rican beat architect, and New York’s lyrical sage Avarice have crystallised their sonic synergy into the recently unveiled LP ‘Forgotten Gems’. Born from a prolific past, where beats crafted between 2007 and 2012 lay dormant, DJ Promo unearthed the sonic relics, offering them to Avarice, who expanded what was meant to be a brief EP into a full-bodied album.

The track ‘Pandemia’, a seminal hit from the sonic anthology, is a masterclass in expressive power. It weaves mid-western motifs through the solid rattle of the 808s, laying down a minimalist soundscape that cradles Avarice’s commanding spoken-word delivery.

With each word meticulously cadenced, the verses strike with the impact of spoken truth in the production, which sounds as though it has sprung to life from a vintage tape deck with its intimate hiss. Yet, the urban narrative thrums with a contemporary pulse, ensuring the duo earned their place in the contemporary hip-hop landscape.

As the instrumentals serenade the soul with their understated complexity, Avarice’s narratives coax the doors of perception ajar. Hit play, and let ‘Pandemia’ transport you to where music meets the mind in a quiet revolution of thought.

Head to Spotify to stream Pandemia as part of the collaborative Forgotten Gems LP, which dropped on October 31st. 

Review by Amelia Vandergast

Get a Sonic Contact High from Bramley’s 80s House Anthem, You See Me?

Bramley is no stranger to invoking pure euphoria, and with You See Me?, he pushes the limits of retro-inspired house grooves, creating a track that feels like it was made for that 2 am peak in a sweat-soaked club when shirts are off and the energy is electric. The powerhouse vocals soar effortlessly over his disco-tinged beats, offering an instant mood lift as they project empowering reprises through the mix.

As an accomplished DJ, musician, and guitarist Bramley has a clear vision – to take his listeners on a sonic ride where live elements meet the pulse of electronic music. His knack for knowing exactly when to let the rhythm breathe before hitting hard with those infectious hooks shines through in every track he touches. You See Me? is an undeniable attestation to his mission to make rhythmic hedonism oscillate across dance floors.

The track oozes old-school house nostalgia while maintaining a fresh feel for today’s appetite for house hits. You See Me? hits so much harder than your average house cut; it’s a rush of retro bliss that reminds house music fans why Bramley is a kingpin in his genre.

You See Me? dropped on September 27; stream the single on all major platforms, including Spotify and SoundCloud.

Review by Amelia Vandergast

Teck-Zilla Talks Collaborations and Innovations in Music Production

This week, we sat down with Teck-Zilla, a multifaceted producer, DJ, and writer who co-founded Str8Buttah in addition to influencing the hip-hop and Breakin’ scenes across West Africa. In this exclusive interview, Teck-Zilla peels back the layers of his collaborations, notably with artists like Phlow and Maka, and explores the essence of creating breakbeats that fuel the spirited dance culture. His journey from the soundboards of London to the serene vistas of Cornwall reveals not only an artist deeply rooted in musical heritage but also one who continuously evolves to meet the collaborative and cultural shifts in the music industry. Join us as we explore the rhythms and reasons that keep Teck-Zilla at the zenith of musical innovation.

Teck-Zilla, welcome to A&R Factory! Thanks for taking the time to chat with us about your accolade-decorated career as a producer, DJ, writer and founding member of Str8Buttah. Your collab history with international emcees is nothing short of impressive; what was it like working with Phlow and Maka and contributing to the ‘Breakin’ culture in West Africa? 

Thanks for having me. For me, collaborating with artists has always been in my DNA, but working with Phlow and Maka was and is special, and it opened doors for all of us. Initially, it was just supposed to be a one-off project for Maka and Phlow, but the creative process was seamless and invigorating so we just kept on making music. Also, the experience put me in the project managerial role and taught me a lot of lessons about people and conflict management.

As for the Breakin’ culture in West Africa, there is a huge community of dancers who have been keeping the culture alive and some have even represented their countries on the Redbull BC One stage in the US and Europe. I got into the Breakin’ space around 2016 as a DJ, and over the years, I immersed myself in the culture. From providing the breakbeats for dancers, working with the biggest indie companies like House Of RoyaltyLoudbaseAfrobreak, and All Star Battle International to produce Breakin competitions around Nigeria, Ghana and Togo. Overall, I have been opportune to step on stage in different countries as a Deejay/Music producer, speaker, and workshop facilitator.

What equipment and software is essential in your home studio set-up?

My home hardware setup is primarily a Windows pc and Macbook Pro with an SSL 2+ Audio Interface. My software of choice is as follows: FL Studio for making the beats (sometimes recording vocals and instruments), Reaper for vocal/instrument recording, mixing and mastering, Serato and DDJ SR2 for scratches (if required)

Do you have to adapt the way you approach collaborations?

Most definitely. Collaborating is not a one-size-fits-all process. I always have to adapt, rearrange and sometimes compromise on certain things to make the collaboration work. The short story is that the collaboration has to be organic and everyone has to be on the same wavelength.

What’s your proudest achievement to date? 

This is a tough question but I may have to compartmentalize it as follows.

Production-wise: It has to be my audio documentary ‘Son Of Sade: An Ode. A short project where I remixed some Sade songs and it was well-received by the general public and even her team.

DJ-wise: Winning a DJ competition in 2017 and being flown out to South Africa alongside Black Coffee.

How do you balance your artistic vision with commercial demands?

It’s mostly about compromise and doing things in moderation while looking at the target audience. Regardless of the genre, I always try to infuse my unique touch into it to keep the authenticity. I don’t see the point in imitating others.

What inspired your move from London to the laidback county of Cornwall? 

So many things ranging from a change of pace, escaping from the hustle and bustle of London, to an opportunity I could not afford to pass up. To be fair, it was because of school. I was awarded a scholarship worth a substantial amount of money to do an MA in music business, and yeah, I took it up and recently completed the degree. My second MSc is in the bag!

Your success suggests you’re incredibly disciplined, how else does that discipline manifest in your day-to-day life? 

My discipline comes from the way my parents raised me and my lifelong martial arts training. I was raised to be considerate and forthcoming and to always put in the necessary work regardless of how difficult it is. I have been following this strict mentality from time immemorial, and it is second nature to me. Every day is preplanned, and I try to achieve little goals which all add up to the larger goal.

How do your tracks typically come to fruition? 

Most times, it starts from a bright idea, a suggestion from others and or a sample. I tend to create rough beats at first and flesh them out later as time passes. for the most part, I often let the composition and arrangement play out as naturally as possible and I’m always open to suggestions and ideas from artists I work with.

What can your fans expect from your upcoming self-produced compilation featuring Canibus, Blu, Planet Asia, Elzhi, Clear Soul Forces, JD Era, Camp Lo and others?

The compilation will be my last project, and it’s a summation of my musical journey. A chronicle if you will of the songs that make me tick. I was able to work with artists I grew up listening to and admire so that is a blessing and the best way to close out this chapter of my life.

Stream the latest hits from Teck-Zilla on Spotify and follow his career on Facebook and Instagram.

Interview by Amelia Vandergast

Rafał Przewłocki & Dr Gin summoned a sonic djinn to the dancefloor with their dark techno anthem, Sila

Rafał Przewłocki and Dr Gin conjured a sonic storm with their dark techno anthem, Sila. Like the mythical djinn from which the track takes its name, the single possesses an otherworldly magnetism that commands every moment it occupies.

The deep pulsations and nuanced shifts in momentum drive listeners beyond the edge of euphoria, an experience fuelled by the high-octane energy manifested by the experimentally luminary producer. Yet, don’t mistake experimentalism for a lack of precision; Sila is a carefully orchestrated ride through a meticulously constructed soundscape.

The Middle Eastern influence permeates the production, as ethereal Eastern vocal lines and the melancholic hum of the duduk breeze through the relentless beats. These elements open a vast expanse within the track, creating a sense of depth that leaves plenty of room to sink into its electrifying power. While the rhythmic intensity of Sila will undoubtedly flood your senses through your home speakers, it’s on the dancefloor where the full weight of the track will possess and devour your senses.

There’s a seamless interplay between the feminine and the sinister in the single which submerges listeners into its darkly atmospheric world. And with every drop, every subtle shift in rhythm, Sila teeters on the edge of chaos, while retaining a scintillating sense of control.

The official music video for Sila premiered on August 31; join the 7.4k watchers who have already caught the hype by heading over to YouTube.

Review by Amelia Vandergast

Mike37 transcended with the soul in his alt-hip-hop debut  LP, HOT AIR BALLOON

On September 6th, Mike37 made titanic waves by dropping his debut album, HOT AIR BALLOON. At the tender age of 17, the independent Milan-residing DJ, producer, vocalist and hip-hop & soul fusionist already has the chops to slice through genres and moods with the cultivated command of a veteran, which is affectingly exhibited in the vibe-driven 12-track LP.

The LP is a bold blend of soul and sharp-edged rap, straddling a dozen tracks that venture from intimate soul outpourings to spitfire spoken word, all dipped in the hallucinogenic haze of dreamy trap. Using hip-hop’s sonic playground for the foundation of the album didn’t get in the way of Mike37 casting the genre net wider into the domain of pop to implant pop hooks into his wavy hits which resound with seraphic semi-lucid euphonic euphoria.

To juxtapose the soul in the former and subsequent singles, the standout track, PUT YOUR CAMERA DOWN, throbs with aggressive synths and heavy 808s, setting the stage for Mike37’s incisive lyrics that slice through the superficial sheen of social media facades. Mike37 may have been a beat maker first, but this track is evidence of his command over metrically kinetic bars and his ability to lay bare a narrative that’s both raw and refined.

The album’s diversity is kicked up a notch with contributions from a variety of artists like Skyler, Uno Hype, Tiffany Evans, and Amy Fitz Doyley, each adding a distinct flavour to the mix without overshadowing Mike37’s own stylistic imprint.

Crafted in Italy’s Fiery Water Recordings Studio and given the final polish at Abbey Road by Alex Gordon, the technical execution of this album is nothing short of stellar. Every beat and note was engineered and destined to resonate.

Stream HOT AIR BALLOON on all major platforms, including Spotify.

Keep up to date with Mike37’s latest releases and news via Instagram and Facebook.

Review by Amelia Vandergast

Spotlight Feature: Ryan Alexander put Glasgow on the Afrobeat map with ‘Me & You’

Ryan Alexander’s standout single, Me & You, is a pulsating declaration of the DJ and producer’s ability to bolster Glasgow’s burgeoning stature on the global Afrobeat scene. Emerging from the underground with a sound that carries the weight of authentic Afrobeat rhythms and the lightness of transcendent summer vibes, Ryan’s work in this single is nothing short of revolutionary.

Right from the outset, the track asserts itself with an irresistible vibrancy; produced by Steven Alexander, the track adeptly weaves influences from the likes of Fuse ODG and OMI into a multi-sensory auditory experience. The use of organic percussion roots the track in Afrobeat’s rich rhythmic traditions while providing a fresh sonic texture that is all too easy to get addicted to.

The track’s sensuously smooth lyricality, brings a sincerity that cuts through the synthetic beats prevalent in much of today’s EDM, offering instead a voice that is as heartfelt as it is harmonic.

Ryan’s ability to blend the guest vocalist’s sincere vocal delivery with lush, layered instrumental backdrops sets Me & You apart as one of the most unmissable anthems of the summer.

Stream Me & You on Spotify now.

Review by Amelia Vandergast

Annava & Calmea delivered a hypersonic K-Pop/Hip-Hop mash-up with their infectiously fresh single, PARALLEL WORLDパラレルワールド

For his latest single, PARALLEL WORLDパラレルワールド, the US record producer and DJ Annava fused his beats with the razor-sharp bars of rapper Calmea to orchestrate a hypersonic earworm drenched in infectiously fresh K-Pop flavour. The distinction within the production was all too fitting with the titular theme; within parallel worlds, few things are completely uniform; this is inventively visualised within the arrangement and the authenticity of the track.

With Annava’s discography delivering everything from happy hardcore to hyper pop, the unleashing of PARALLEL WORLDパラレルワールド was an unexpected move, but one which notably resonated with his growing fanbase who can’t tear themselves away from the energy he brings to every release. By blending exhilaration with melodic precision, the up-and-coming artist is making a name for himself on the airwaves and beyond.

PARALLEL WORLDパラレルワールド is now available to stream on Spotify.

Review by Amelia Vandergast

JAIZE became the voice of reason and rebellion in his standout rap track, FIRE.wav, ft Kwillo

JAIZE, hailing from ATX and one-half of the hip-hop duo Global Octopus, has delivered a potent and thought-provoking track with FIRE.wav from his eponymous EP. Featuring Kwillo, this single is a wavy meditation on the tumultuous times we find ourselves in, a reflection of the chaos and the quest for solace amidst it.

The track stands out for its unflinching stance on the humanitarian crisis in Palestine, a topic many artists shy away from. JAIZE, with his glitchy yet luxurious production, creates a soundscape that visualises the struggle to achieve mental equilibrium in times which normalise humanitarian crimes. His rap bars, delivered with a flawless and steady urgency, do more than just provoke thought; they ignite a fire within, challenging listeners to question and dismantle the oppressive constructs around us.

FIRE.wav is reminiscent of Kanye and Jay Z, yet JAIZE brings fresh conviction to the table while allowing his music to unravel as an authentic expression of himself.  This track is a bold statement, a testament to JAIZE’s ability to blend personal introspection with broader social commentary.

With his self-titled EP, JAIZE has not only created a compelling piece of music but has also positioned himself as a voice of reason and rebellion in an era saturated by superficial sonic themes. His hands-on approach to the EP, handling all the mixing and mastering for the first two tracks, and collaborating with Kwillo for the last three, showcases his dedication to his craft. He’s only going to get bigger from here.

Stream the JAIZE EP which dropped on December 15 on Spotify.

Review by Amelia Vandergast

Emanuel Arzumanyan freed his listeners from the comparison trap with his hip-hop track, Gotta Get Mine ft Mr Maph

For his latest single and most popular hit to date, Gotta Get Mine, the Antwerp, Belgium-based beat maker, hip-hop producer, guitarist, and audio engineer, Emanuel Arzumanyan, collaborated with the London-based trailblazer of a lyricist and vocalist Mr Maph to deliver a high-octane rap track that will leave you adrenalized with inspiration.

The reprise “gotta get mine, gotta get yours” over the cinematically Grammy-worthy hip-hop orchestration is an efficaciously succinct way to veer listeners away from envy and the comparison trap and towards determination that doesn’t revolve around anticipating and facilitating the downfall of others.

Gotta Get Mine evades all of the usual tropes to unravel as a hit that delivers introspective gold over each of the expertly crafted hooks that will remain sharp enough in your mind to necessitate making Gotta Get Mine a playlist staple.

Stream Gotta Get Mine on Spotify and follow Emanuel Arzumanyan on Instagram.

Review by Amelia Vandergast

Dooplex proves that patience is a virtue with his exploratively eclectic electronica release, It Will Click

When he’s not composing film scores for shorts and feature films, the independent eclectic electronica artist and producer Dooplex is lacing the airwaves with Cubase 12-crafted soundscapes. His latest single, It Will Click, delivers the instrumental affirmation that happiness isn’t something to be chased; it comes to those who know that patience is a virtue.

What starts as an ambient tentative meander breaks into a breakbeat exploration, guided by tropic percussion that is sure to leave serotonin firing between your synapses. The short and sweet release follows his hit remix of Stay Alive, which amassed Dooplex 230,000 streams on SoundCloud alone. On the basis of It Will Click alone, future viral fame is undoubtedly in the artist’s future again.

It Will Click is now available to stream on SoundCloud.

Review by Amelia Vandergast