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GiNN 諸葛靖 Darkened the Sphere of EDM Hip-Hop with His Seductively Entrancing Hit, Dizzy

Posted on 20 December 2024

One hit of Dizzy— GiNN 諸葛靖’s biggest single to date, which has racked up over 141k Spotify streams—slams you straight into a dark intersection between EDM & Hip-Hop.

Fans of both genres have had no trouble clocking the ingenuity behind this dark, reverberant, pulse-commandeering anthem that drags you into rhythmic submission.  GiNN’s bars become a magnetic focal point in the track as they wrestle the thick, pulsative progressions into line, a feat few could pull off without buckling under their own ambition.

Every progression is a juggernaut, hell-bent on stomping its influence onto the dancefloor and sinking into your synapses. It’s seductive but never salacious. Instead, it’s powered by the raw magnetism of GiNN’s enigmatic presence.

As a Los Angeles-born, Chinese American starving artist who grew up drifting between East and West, GiNN 諸葛靖 channels House, Techno, DNB, and ATL influences into his own Electro Hop blueprint. The lyrics may be indecipherable at times, but who cares when the vibe slaps this hard?

Stream Dizzy on all major platforms, including Spotify.

Review by Amelia Vandergast

Orizon waxed lyrical on the distorted gospel of twisted faith in ‘thanks/sorry/fuck you’

Posted on 20 December 2024
Orizon

With thanks/sorry/fuck you, a seminal single from Orizon’s sophomore album Unchrist, the Melbourne-based experimentalist crafted an Avant-Garde symphony of conflicted thoughts and chaotic cohesion.

It’s an invitation to stare into the sonic abyss of a mind wrestling with a triality of contradictions and witness how the track builds on drill foundations, brashy boom-bap beats, and jagged synth lines that buzz like electricity sparking between frayed nerves. The track mirrors the unrelenting tension as gospel vocal samples surface intermittently, a warped and distorted reminder of the artist’s roots in Catholicism, where sin and salvation continually collide.

As the track evolves, Orizon’s steady and scarred bars hold their ground amidst unpredictable turns. Breakbeats tear through the production like the rapture battering stained glass windows, while moments of erratic electronica ensure the listener never settles into comfort.  The crescendos may be cinematic, but there’s little resolve to be found here as Orizon stands as a Lynchian figure in the experimental hip-hop sphere.

While his previous projects—Stories of the Supreme and RADIO (INPINK)—toyed with loneliness and love, this final instalment tackles religion with raw introspection. Each note feels like an exorcism, but Orizon doesn’t stop at self-purging. He challenges listeners to confront their own faith and struggles with belief.

With thanks/sorry/fuck you, Orizon redefines what experimental hip-hop can achieve—not by neatly slotting into a niche, but by allowing unfiltered creativity to dominate. This is what happens when an artist lets the truth cut deep.

thanks/sorry/fuck you hit all major streaming platforms on December 20th; find your preferred way to listen and connect with Orizon via this link.

Review by Amelia Vandergast

RNA KayGii is a conduit of cosmic charisma in his debut hip-hop hit, Boost Mine

Posted on 17 December 2024

RNA KayGii’s debut single ‘Boost Mine’ arrives with a vibe-driven aesthetic that feels more like a surreal sonic habitat than a standard hip-hop cut. Picture André 3000’s charisma colliding with the experimental impulses of J Dilla and RZA, and you’re halfway there. Metric precision in the beats holds it all together, while the lush, wavy textures seem to hover in a trippy, almost cosmic dimension.

The metaphysical imagery threading through the psychedelic motifs creates an unusual sense of intimacy as the track redefines the contours of the contemporary urban love song. The artist wastes no time pulling you deeper into the soundscape, with words that seem to drift through your psyche, stripping away defences to lay bare the emotional core. It’s less about grandeur and more about the raw nerve endings of feeling, all underscored by soulful grooves that swing between grit and silk.

‘Boost Mine’ doesn’t pander to the predictable. In under a few minutes, RNA KayGii proves that even a debut can possess a distinct edge, one that can expand horizons without ever feeling contrived. It’s a track that sets an unmistakable tone, letting you know this artist has something different to say—and the skill to say it.

Boost Mine hit the airwaves on November 28; stream the single on all major platforms, including Spotify.

Review by Amelia Vandergast

 

Hard-Edged Synths Collide with Wit-Sharp Bars in Pretty Blicky’s Alt-Trap Speaker Slammer, RUN (v2)

Posted on 15 December 2024

RUN (v2) by Pretty Blicky (AKA Kami the Wolfboy) hammers through the streets with trap beats that bounce like rubber bullets against concrete walls. The track’s 00s hip-hop grit and warped, discordant synths charge each verse with a dark momentum that’s already rattling the mainstream, proved by tens of thousands of streams and its transformation from an urban underground secret into a speaker-slamming stormer.

Pretty Blicky, sometimes operating as the child-friendly persona Kami the Wolfboy, has carved a distinct space in a less diverse musical climate by blending humour, intellect, and genuine compassion. From highlighting socioeconomic and political issues with unapologetic authenticity to experimenting across multiple genres—culminating in what he dubs “Grunge Trap”—he refuses to be pigeonholed.

‘RUN (v2)’ sits next to tracks like JOYBOY—an upbeat pop and rap hybrid that disguises heartbreak beneath brighter tones—and SORRY NOT SORRY (#SORRYNOTSORRY), a viral sensation with over half a million YouTube views, revered for its sharp commentary and lyrical chops.

Beyond streaming figures, Pretty Blicky’s philanthropic acts, such as sending thousands of dollars to those in need while working at Chipotle, and earning verification on CashApp, amplify the authenticity that resonates through every bar.

With ‘RUN (v2)’, Pretty Blicky forced new fault lines through stale terrain, giving fans of trap something raw, resonant and hyped to the max to get psyched with.

Stream the official music video for RUN (v2) on YouTube now.

Review by Amelia Vandergast

Naakz broke beats and through the monotony of sonic hegemony in ‘Turn Around’

Posted on 11 December 2024

With Turn Around, the concluding single from his sophomore LP, Reparations, the icon of the underground Naakz detonated the obsession with convention in contemporary hip-hop.

The Māori artist, steeped in the philosophy of his iwi heritage, cast the first stone in the resistance against the sonic hegemony with his break-beat-driven production which sinks listeners into an introspective headspace where wavy lines of funk ripple into the chaotic shimmer of avant-garde psychedelia. The glossy luxe aesthetic is bent almost beyond recognition, leaving a warped yet magnetic invitation to question the systems we’re complicit in.

Rooted in experimental abstraction, Naakz’s work resonates with the influence of legends like D’Angelo and MF DOOM while channelling the beat-smith genius of Madlib and J Dilla and leaving room for his own sonic blueprint, which is amplified by the raw pulse of his SP404MK2, or as he calls it, his “Decolonisation Device.” If you want to break away from the mediocraty of the modern music industry, hit play.

Stream the Reparations LP in full on all major platforms, including Spotify.

Review by Amelia Vandergast

XII 44 and Griminal Hit Hard with the Dark Side of the Grind in ‘Drippy’

Posted on 10 December 2024

Two urban cultures collided when South London’s rap legend XII 44 and East London’s grime icon Griminal hooked up to drop ‘Drippy’, a high vibe hit that subversively flips the script on the typical high-life rap narrative. Far from a hollow ode to wealth and status, the track reveals the jagged edges of success, exposing the personal cost behind the luxury branded surface.

XII 44 used his high-fire bars to set the bar higher than the Shard by tapping into the energy of the beat to mirror the song’s gradual tonal shift. What starts as a light, accessible hook soon morphs into a moody vignette of the toll behind the grind.

Griminal’s signature grime flow punctuates the track with his kinetic cadence as the duo exposes the bitter truths of ambition to deliver a raw and relatable reality check to audiences instead of attempting to make others feel inferior by flexing an unobtainable lifestyle. The superficiality of surface-level success is laid bare, as is the duo’s undeniable respective and collaborative talent.

With a debut mixtape in the pipeline, XII 44 is continuing to gain momentum with each new release after making a name for himself by hitting stages alongside Snoop Dogg and Little Simz. If anyone has what it takes to verse their way to UK rap royalty in 2025, it’s him.

For the full experience, stream the official music video, which has already racked up over 42k streams, on YouTube.

Review by Amelia Vandergast

J.B.Z lay the blueprint for Birmingham’s trap takeover with their seminal hit, The Trap

Posted on 4 December 2024

With their debut EP, The Prelude, Birmingham’s J.B.Z make it clear they’re here to dominate the UK trap scene. It isn’t just the title of the EP which promises even bigger things to come; it is evident in how each member carries their distinct flow like a weapon, delivering darkly humorous and edgy street narratives that resonate with authentic grit.

Serving as the opening salvo, The Trap showcases the collective’s raw energy and fierce drill beats that perfectly complement their razor-sharp bars. Thriving on mood and meaning, beneath the intense, bass-heavy beats and shadowy atmosphere lies a track charged with social consciousness, proving that J.B.Z isn’t afraid to confront reality while spitting with a cadence that leaves nothing in the tank.

The Prelude is an unflinching statement that there’s as much trap mettle in Birmingham as across the Atlantic. So, if you’re searching for trap that balances darkness with clever wit and bone-shaking beats, The Trap is a stark reminder of who’s ready to put Birmingham on the global rap map.

The Trap hit all major streaming platforms, including SoundCloud on November 24th; stream the track now and follow J.B.Z on TikTok and X.

Review by Amelia Vandergast

Unveiling ‘Dreams of Rodeo’: An Interview with Caleb X on Aspiration and Artistry

Posted on 24 November 2024

Caleb X, an emerging artist hailing from Atlanta, joins us to discuss his latest album, Dreams of Rodeo. Inspired by personal experiences and the influence of artists like Travis Scott, Caleb delves into the stories behind his music, the obstacles he overcame during its creation, and his growth as an artist. He opens up about emotionally charged tracks like “Quiet” and shares his perspective on balancing life’s challenges while staying true to his creative vision. We also explore his future projects and his passion for fashion. Read on to discover more about Caleb’s artistry and what the future holds for him.

Caleb X, thanks for sitting down with us again to discuss your latest album, Dreams of Rodeo. It clearly holds a lot of artistic merit and visceral emotion; what’s the story behind the album? 

The idea of the album name comes from me being a younger aspiring artist wanting to take it to the next level from Atlanta to the LA scene, but as I began working on the album, the meaning went from “Rodeo” being the place I wanted to be to me making it be anything I wanted in life whether it was making a better life for me & my family or having peace of mind with the creativity and making that my “Rodeo” no matter where I am at the moment.

I also grew into my artistry by studying artists like Travis Scott & his come-up from Days Before Rodeo really inspired the album when it comes to the drive & hunger he had to get where he is now. So I took that hunger & applied it to making the album. Out of that inspiration, it made me come up with songs like “90210!” As a homage to Trav song off “Rodeo”. After making that song everything else started flowing & the next thing I knew I had a good number of songs that coincided with each other which helped me come up with the sonic direction of the whole project.

What were the most challenging and rewarding aspects of writing and creating the album? 

I would have to say the most challenging was writing the outro “Quiet”. That song is a sensitive one for me to this day since I’m talking about a story about someone I actually know along with the story of someone very close to me dealing with alcoholism & I feel the responsibility of keeping everything together but it’s only so much I can do so I had to dig up the strength & vulnerability to talk about it on a record to just put it out to the universe as therapy for myself & anybody else that might be dealing with a similar situation.

Sometimes we just need a moment of quietness to tune out unnecessary things & focus on what’s really important. It’s hard for me to even listen to that song. Last time I cried was writing that song so it’s tough for real. But at the same time it’s rewarding because after making that song, the stress I had before went away & after letting my family hear it, things seemed to smooth out all from me just putting those words out there. The tongue is powerful for sure.

What is it like to hit roadblocks along the way while sitting on an album before its release? 

Roadblocks are my biggest enemy, it would seem. It was over 2 years since I dropped a new project or track, so I was really itching to release something, but I couldn’t because things just weren’t ready because I had other priorities, which caused a hold-up with the creative process.

I was supposed to drop the album in December of 2023, but life hit like an 18-wheeler. Instead of getting discouraged I just kept working at it & writing to different beats & tapped back into the studio to make even more music until I felt I was completely done with the album. Just happy I was able to drop this year after promising my supporters a new project this year. I can’t even stand the word roadblock I swear. I can’t lie, I also have some women problems going on when I’m deep into creating & I let it get in the way sometimes although it also gives me new things to talk about hahaha.

I always say life imitates art so it is what it is. Can’t be too mad at it. It comes with being creative, honestly. You have to roll with the punches, whether it’s life’s responsibilities or women. You just have to manoeuvre your way through it & use it to your advantage while being patient with the process.

How do you feel now it is out in the world? 

I feel like a big weight lifted off me once it was out. I felt more free than I’ve ever been. Especially after getting people’s feedback about how much they like the project & hearing what song is their favorite, it really caused me to appreciate every second that went into recording it & gave me an even clearer idea of what to do next.

I’m always searching for a new way of creating in the studio after dropping a project. It’s an addiction at this point. I may feel free after a release, but then after a while, I’m not satisfied anymore. Always trying to work on something even better. But again, I really appreciate the feedback & love that I have been getting so far. Can’t wait to see who else it reaches.

A lot of independent artists struggle with the pressure to stay on the perpetual hamster wheel of pushing out new content, is that something you can relate to now you’re writing new tracks while ensuring Dreams of Rodeo gets the attention it deserves? 

That’s for sure a true statement for most artists but with me, I don’t let the pressure affect my consistency because my creative flow is something that never goes flat. Once I’m knocking out songs, I can’t stop so I’m always sitting on some type of music, it’s just a matter of finding a way to release it in a strategic way for me that turns into a constant battle.

The music will always speak for itself if you put in the time & effort into it. Once one person rocks with it it’s going to be a whole wave of people that will love it so I don’t really feel the pressure of needing to flood music. I take it one project at a time & let the people spread it to others. Every new listener is hearing it for the first time so why flood music? Maybe that’s just me though.

Is your new track, Butterfly Effect a continuation or a departure from Dreams of Rodeo? 

It’s from the Dreams of Rodeo sessions. It was supposed to be the intro for the album but then the direction I wanted to go changed so it stayed in the vault until now. I’m done holding back songs I make so I wanted to give people a single before the year ends as a gift of appreciation for the continued support before I release more new music which will have a different sound than Dreams of Rodeo.

Are there any other ventures or projects in the works that your fans can look forward to? 

As most people know I’m big on fashion & even got my own clothing brand going so I plan on eventually being a full-time creative director in the fashion lane which coincides with music so I’m looking forward to how far I go in that lane but until then I’m in the early stages of starting a new project titled “Still Shining”.

It’s a sequel to the first project I released titled “Shine”. It’s something that I can’t wait to bring to life & shift my sound once again. I just love trying new things & proving to myself I’m really like that. So much is in the works for my supporters from the music to music visuals to the fashion. It’s all on the way.

Stream Dreams of Rodeo on Spotify now.

Interview by Amelia Vandergast

From Bronx Streets to Beats: An Interview with Sapuis

Posted on 20 November 2024

Sapuis, the Bronx-born artist known for his introspective lyrics and innovative production style, joins us at A&R Factory to uncover his creative origins and the evolving narrative of his sound. Sapuis discusses how the challenging environment of his upbringing wasn’t just a backdrop but a vital component in sparking his artistic flame. Throughout the interview, we explore the profound personal and cultural influences that shape his music, his straightforward approach to his artistry, and his aspirations to make a lasting impact on the music landscape.

Sapuis, welcome to A&R Factory! Thanks for sitting down with us to discuss your artistic origin story, identity, and where you’re heading with your sound. Was it easy to ignite your creative spark in the Bronx?

Hell Yeah! In the South Bronx, your only option is to get creative. Whether it’s the meal you make out of what’s in the house, the outfit you put together to not get your ass cut, or even coming up on some money you gotta get creative.

Look, all the way back to the music of hip hop, rap and its culture were birthed from the creativity Bronxites had. They used that creativity to escape hell on earth, through song and dance. You gotta get creative or you will end up dead in the Bronx, so waking up is the ignition. Whenever I’m in a creative rut I can just think of the Bronx; the good, the bad, and the ugly which I came from.

You’ve made a name for yourself with your introspective lyrics, genre-bending, and signature production style; which artists have had the most profound influences on your sonic fingerprint?

My sonic fingerprint is influenced by me.

How do you feel after introspectively pouring your heart and soul into your tracks? 

I feel relieved because I got to pour that out. Going back to naming the Album “Before I Die” you can now better understand the title. (which is entendre in itself) I had to get that all out before I die, too many people never get the chance to do something like this. Others are found after death, but not me I made sure this was released on my terms.

Which aspect of writing and production came easiest, and which did you have to work hard to hone?

The writing comes the easiest since my music is about my life, mixing and mastering was difficult at first. Anything you work on gets easier tho. I’m gonna be good no GREAT regardless.

You’re clearly determined to forge your own way through the hip-hop landscape and blaze your own trail; what are the main factors that are pushing you forward and putting momentum into your career? 

Coming from the South Bronx, Fox Street. Pushes me forward. Using that as the foundation of anything I do… gives me the momentum to complete, accomplish, and systemize anything I fucking want.

You’ve recently released your sophomore LP, Before I Die; what’s the story behind the album and how does it align with your broader career goals? 

This album came off the heels of completing the second year of my “song a week” campaign. Midway through that journey I noticed that there wasn’t a body of work to show the work I am putting in. So I needed to put this out. I have some goals in my career to release albums that change music history and this is the start of that.

If you had to elevator pitch Before I Die, how would you sell it? 

Listen to my album Before I Die.

What’s next for Sapuis?

I’m trying to go on tour so if u seeing this book me rn. I’ll take care of the logistics no matter where it is on Earth.

–

Stream Sapuis’ Before I Die LP on Spotify now.

Interview by Amelia Vandergast

Deep Groove Dominion: ‘Bad Habit’ by Thirteen Paris Vandals

Posted on 20 November 2024

Thirteen Paris Vandals, the creative moniker of Jon Norton, injected old-school boom-bap hip-hop with an intravenous shot of funk and disco in his latest single, ‘Bad Habits’. With groove pockets deeper than the Grand Canyon, no one will be immune to the hype of the hit, which crackles with live wire charisma, cutting through the noise with pretence-less bars that establish the Leeds-based luminary as a masterful orchestrator of urban euphoria.

‘Bad Habits’ pulses with high fire, all gas, no brakes energy that infuses each note with sonic serotonin; despite being roughed up with the grit of hip-hop, the track is iridescent as the disco balls that will call for his sound to be played beneath.

The enigmatic nature of his sound unriddles itself by bringing into perspective the artist’s influences, cited as seventies psychedelia and space rock; these elements, in addition to inspiration found within The Beatles and The Beachboys, weave their way into his diverse sonic palette.

With the magnetic charm of icons like Pharrell Williams and Outkast rolled into one, Bad Habits is a testament to Thirteen Paris Vandals’ potential as one of the most promising hip-hop artists in the UK. Don’t just watch this space—be part of his legacy and hit play.

Bad Habit is now available to stream on all major platforms, including Spotify.

Review by Amelia Vandergast